Dotted Line Collaborations | Marketing and Public Relations in Richmond, Virginia

Allow Us to Introduce Ourselves

Dotted Line Collaborations is a strategic marketing firm headquartered in Richmond, Virginia. Our experience ranges from big, global companies to small, scrappy start-ups. Though we have every personality our team from wild and crazy to graceful and tough, every single one of us loves plunging headfirst into creative opportunities to chart a better path for you. We are passionate about working with change agents, those striving to grow their businesses in new ways. We’re excited to meet you, and even more excited to meet your business.

Leadership Team

Lauren Sweeney
Founder & CEO

Lauren SweeneyFounder and CEO

If it’s creative, Lauren loves it. If it can be improved, Lauren finds a way. An accomplished business leader, she is always looking for new methods to help companies and brands grow. In her early career in marketing at a Fortune 200 company, Lauren honed her leadership and development skills. And she also saw an opportunity to change the way the advertising and marketing industry worked. So, being Lauren, she set out to do it.

In 2013, Lauren founded Dotted Line Collaborations — a modern agency built on partnership, creativity, and results. Rather than the traditional client-agency relationship, Lauren insists on open and frequent conversations, thoughtful insights, and cost-effective implementation. And just like the clients it guides on a daily basis, DLC continues to grow and thrive thanks to Lauren’s strategic direction.

Lauren is a native of Richmond, Virginia and a graduate of Randolph-Macon College. She’s active in the philanthropic communities and believes in the importance of leveraging your talents to give back to the community. She serves on the Junior Board for the Children’s Hospital of Richmond Foundation, is a member of the Junior League of Richmond, and is an active mentor for UnBoundRVA. She also serves on the Board of Directors for the National Association of Women Business Owners (NAWBO) Richmond Chapter.

And in the slivers of time she makes for herself, Lauren is outdoors enjoying all Richmond has to offer or traveling to new and exciting destinations. She’s a proud wife of a fellow entrepreneur, a stepmother of a towering teenage boy, and the puppy mom of an energetic nine-pound cockapoo.

Paige Wolk
Director of Operations

Paige WolkDirector of Operations

With a heart and a desire for servant leadership, Paige has served in a variety of roles, supporting the work and success of others. From management in financial services operations to creating and developing Human Resources to managing projects for international adoption and foster care ministries, Paige’s focus has always been to “do what she does well, to allow others to do what they do well”. She thrives most when supporting her teammates in their endeavors by swiftly working behind the scenes to keep everything running smoothly.

As the Director of Operations for Dotted Line Collaborations, she manages the internal processes that provide the foundation for our firm. She understands the unique challenges of a growing business and is able to differentiate among the demands of multiple priorities. She is responsible for Human Resources, Finance and Reporting, 3^rd Party Vendor Management, and office systems. Her career experience with companies that range from Fortune 100 to small, family-owned businesses has enabled her to strategically place the building blocks for success.

Paige is a graduate of Virginia Commonwealth University (Go Rams!) and a proud mother of three. When she’s not taking care of all of us at Dotted Line, she enjoys time with her family and friends — watching Rams basketball, volunteering with her son’s basketball and lacrosse teams, sharing in the successes of her two grown children (one is a firefighter and the other serves in the United States Navy), and cultivating relationships with those in her community.

John Kemper
Obi-wan Kenobi

John KemperObi-wan Kenobi

Understand your end game and have a comprehensive plan to get there. That’s the key to success that John Kemper lives by, after over four decades of growing, buying, and selling business consulting companies.

For years, John was a business advisor who worked for other people. But in the ’90s, he made the conscious decision to become an independent business leader. That was his end game, and to get there he became a partner in a company and eventually an owner. He sold that business and bought it back again, selling it two more times. The last sale was to a Fortune 400 company.

Today, John strategically advises Dotted Line Collaborations on developing and improving the company. He is also passionate about Richmond’s vibrant entrepreneurial community, investing in growth organizations, serving on the board of numerous nonprofits, and strategically consulting with other high-potential start-ups like Dotted Line Collaborations.

Shawn Sweeney
Senior Advisor & Analytics Partner

Shawn SweeneyAdvisor

Every company needs “the analytical one,” and for Dotted Line Collaborations, it’s Shawn. In his 14 years as an executive with a Fortune 200 financial services company, Shawn led everything from Strategy and Analysis to Operations to IT. With this comprehensive experience, Shawn provides leadership over day-to-day operations and IT, as well as putting his strategic analytics expertise to work for DLC and its clients.

In addition to his role at Dotted Line, Shawn is the principal at Spinnaker Consulting Group — a firm he founded after recognizing the need for strategic analysis, thoughtfully applied. Spinnaker and Dotted Line collaborate on projects in which clients benefit from a holistic approach that combines business consultation and marketing know-how.

Shawn is a graduate of the United States Naval Academy and served our country as a submarine officer before entering the corporate world. He resides in Richmond, Virginia with his wife Lauren and his son Stephen. He and his family love escaping to the Chesapeake Bay for a sailing trip or embarking on an adventure to somewhere they’ve never been before.